When it comes to selling their property on the market, every homeowner wants to be able to maximize their profit. Most buyers make up their mind about a home in the first few seconds of a showing, so first impressions do matter. Home staging is about more than just cleaning – staged homes are proven to spend less time on the market and gross more than their equally appraised counterparts.
Staging allows buyers to envision themselves in a home or apartment without the personal clutter of the previous owner. Whether it be in person at a showing or online through photographs, staging sets a house apart and helps a home resonate with potential buyers. Hiring a professional stager can be advantageous but also financially draining. Fortunately, there are economic hacks to make your house showing-ready without breaking the bank.
Of course, any property you are listing on the market should be clean and de-cluttered. Before listing your property, it would be advantageous to conduct a deep clean of your space. Prior to each showing, spruce the area by cleaning floors and surfaces. Buyers tend to look at windows and floors for flaws, so give those areas some extra TLC.
Staging involves cleansing a space of any personal touches that may have been left by the previous inhabitant. Make sure that all surfaces are clear, including kitchen countertops and bathrooms. Remove as much personal belongings and unsightly objects from the space as possible. This means tucking away trash-cans, clearing out closet space, and putting away all toiletries in the bathroom.
Staging also involves removing the less unsightly objects that point to your inhabitancy. Beyond just clearing the toothbrush from the bathroom counter, be sure to rid the space of any décor that speaks to your individual tastes. This goes beyond simply removing family photographs from the mantle-piece – a thorough comb-through of your décor is necessary. Objects such as books, decorative knick-knacks, and patterned textiles are your personal calling card.
Even though you may have incredible taste, your taste is still individual and specific to you. In the process of staging, you want the space to appear open-ended to appeal to all types of buyers with a myriad of styles.
Less is More
When it comes to staging, the point of the process is to highlight the real estate and interior – not the home décor. Copious amounts of furniture and adornments could potentially downplay the spaciousness of a room. Keep the amount of fixtures in a room to a minimal – ideally three. It is best to choice a select three furniture pieces per room. For example, in the kitchen it might be a dining table and two chairs. For the living room, couch, coffee table, and a chair will suffice. If possible, move furniture away from walls in order to open up the space. Sparse furniture presence is key to limiting clutter in a room – staging should not retract from spaciousness or potential of a home.
When it comes to selecting a color palette, don’t trouble yourself with getting too creative. Neutral colors are crisp and appealing. Consider repainting the interior of your home in a white or neutral. Though your forest green walls may have once been a statement in your home office, now they could be throwing off potential buyers who cannot match their own décor.
Let There Be Light
Lighter colors make spaces appear larger, the same is true for light itself. Naturally lit spaces appear larger. Be sure to keep your window treatments drawn during showings as to let in as much sunlight as possible.
Though removing personal mementos and objects that reflect your personal style are a part of the staging process, there are some final décor touches that can boost the value of your home. Fresh flowers are always a great addition to showings, as they bring together the staged furniture and are aromatic. If you have a garden available, pick your flowers from there to create gathered arrangement on a dime. Also, consider adding an air freshener to your showing arsenal. When selecting a fragrance, avoid heavy scents and opt for the clean, fresh-linen aroma type.
Staging is about investing in your home to get the most out of your final closing price. Buyers respond well to spaces that present them with both opportunity and vision. Cleaning, de-cluttering, and de-personalizing your home can help potential buyers picture what their lives would be like in the property, instead of the walls telling the tale of your time spent there.